David graduated in Mathematical Statistics and Operational Research and spent a year in the City before going to RADA and training as an actor. After 5 years as a professional actor he worked as a video, CD-ROM and elearning designer and producer, for clients including the NHS Executive, the then Department of Environment, the Patent Office, Goldman Sachs, and BP.

David founded sun and moon in 2003 to bring his experience as an actor and salesman to empowering people, in all roles in corporate life, to communicate more effectively.